A mobile enterprise has vast infrastructure and services implications for Enterprise IT, hardware vendors and Mobile Operators.
A mobilized enterprise is not a destination, but an outcome of the transition from wired and wireless at work, to always-mobile connected to the enterprise IT infrastructure, whether at work or on-the-go as part of an emerging Global Area Network (GAN).
The blurring of the lines between the enterprise and service provider networks will extend the “edge” of the mobile network from the operator’s core into the enterprise premise. A mobile operator managed eco system platform with presence inside the enterprise creates Capex reduction opportunities for the CIOs, and a transition to a more predictable Opex services relationship with mobile operators and partners, bridging the mobility value gap that exists between the mobile operators and its business customers:
- The shift to a mobilized enterprise fundamentally transforms the enterprise IT infrastructure from 80% Capex to 80% Opex
- The mobile enterprise increases services revenue opportunities for mobile operators
- Build a valued business partner relationship between operator and Enterprise
An important step to enable a stronger services presence inside the enterprise is the deployment of a scalable small cell system that can take on the role of a services platform point-of-presence inside the enterprise Local Area Network (LAN). Steps to build a trusted mobile services relationship starts with:
- Deploy a small cell system in the matter of days or weeks that can scale and deliver mobility services beyond basic coverage and capacity. Prove consistently high throughput, consistently low call drop rates, and transparent reporting (build trust)
- Easily add 3G/LTE/Wi-Fi and multi-mode small cells as capacity and technology needs evolve, without replacing the original system (build credibility)
- Start to introduce per-employee/per month applications services based on enterprise needs: Wi-Fi, PBX integration, broadcast alerts and offers, location and context-aware services
A 2013 research study by Exact Ventures demonstrates a $100 billion emerging market opportunity for mobile operators in providing mobility services for enterprise customers. The research showed that enterprise customers could save 35% a year by adopting such operator-delivered managed and hosted services.
In the next few blogs, we will outline the challenges confronting enterprise CIOs and mobility leaders in moving enterprises from wireless to mobile productivity, and the services opportunities for mobile operators as they build coverage, capacity and cloud/services presence to support the mobilized enterprise. Stay tuned. The move from wireless to a mobile
enterprise is underway, and the changes and opportunities are significant.
– Ronny Haraldsvik SVP/CMO